Here's what's got us dotty this month
A new year and a new edition of DashDot!
We kick off 2023 with a fantastic ABM case study. How BlueBotics, a global leader in autonomous navigation technology, built a $4.5m sales pipeline with an Account-based strategy.
Community is a major theme for 2023. We talk to Corrina Owens, Senior ABM Manager at Gong. Corrina shares eight ways you can build a community with ABM.
What do you need to be successful with your Account-based Marketing strategy in 2023? We asked 12 ABM thought leaders for their top ABM tip.
Finally, we've got two fantastic episodes of Let's talk ABM to share with you with Rachel Tiow, previously Director of ABM at Auth0, and Richa Pande, Head of Global Marketing at HP.
[P.S. Don't forget to check out previous editions of DashDot]
